Privacy Policy

Last Updated: June 16, 2026

Roof Bear ("we," "us," or "our") respects your privacy and is committed to protecting it. This Privacy Policy explains how we collect, use, and safeguard your information when you visit ourroofbear.com (the "Site"), request an estimate, or communicate with us by phone, email, or text message (SMS).

1. Information We Collect

We collect information that identifies, relates to, or could reasonably be linked with you ("Personal Information").

  • Directly from you: Name, email address, phone number, property address, and project details provided through our estimate request forms, by phone, or by text message.
  • SMS opt-in data: If you consent to receive text messages from us, we collect your mobile phone number and a record of your consent (including the date, time, and method of opt-in).
  • Automatically: IP address, browser type, device information, pages visited, referral source, and usage data collected via cookies and similar tracking technologies (see Section 6).

2. How We Use Your Information

We use your information to:

  • Provide free roofing estimates, schedule inspections, and deliver our services.
  • Communicate with you via phone, email, or text message regarding your estimate, appointment, or active project.
  • Send service-related and, where you have consented, informational or promotional text messages (see Section 3).
  • Optimize our marketing efforts via Google Ads and Meta advertising platforms.
  • Improve our website, services, and customer experience.
  • Data analysis: We may use anonymized property data to improve our proprietary data models and provide more accurate regional roofing benchmarks.

3. SMS/Text Messaging Program

By submitting your phone number and opting in through our website forms, or by texting us directly, you consent to receive text messages from Roof Bear.

  • Types of messages: Messages may include appointment confirmations and reminders, estimate follow-ups, project status updates, customer care messages, and (only where you have expressly consented) occasional promotional offers.
  • Message frequency: Message frequency varies based on your interaction with us.
  • Message and data rates: Message and data rates may apply. Charges are billed by your mobile carrier.
  • Opting out: You can opt out at any time by replying STOP to any message. After opting out, you will receive a final confirmation message and no further texts will be sent to your number.
  • Help: Reply HELP to any message for assistance, or contact us at (407) 594-7302.
  • Consent is not a condition of purchase. You may receive services from Roof Bear without consenting to text messages.
  • Carrier liability: Mobile carriers are not liable for delayed or undelivered messages.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All categories of information described in this policy exclude text messaging originator opt-in data and consent; this information will not be shared with, or sold to, any third parties under any circumstances.

4. AI and Data Processing Transparency

To provide the highest quality service, we utilize advanced data processing technologies, including proprietary retrieval and synthesis models used for research purposes only.

  • We do not sell your personal data to third-party AI training sets.
  • All automated data processing is overseen by human subject matter experts.
  • We also utilize generative AI tools to create illustrative visual content. These tools do not process your personal image data unless explicitly uploaded by you for the purpose of a roofing estimate.

5. Third-Party Sharing

We do not sell your personal information. We may share limited Personal Information with trusted service providers who assist us in operating our business, including:

  • Marketing agencies for lead management.
  • Financing partners (only if you apply for roof financing).
  • Google and Meta for advertising attribution and analytics.
  • Scheduling, CRM, and communications platforms used to manage estimates and projects.

These providers are permitted to use your information only to perform services on our behalf and are obligated to protect it.

Text messaging opt-in data and consent are never shared with or sold to third parties for any purpose, including marketing.

6. Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to operate the Site and understand how visitors use it.

  • Essential cookies enable core site functionality such as form submission.
  • Analytics cookies (e.g., Google Analytics) help us understand site traffic and performance.
  • Advertising cookies and pixels (e.g., Google Ads, Meta Pixel) help us measure the effectiveness of our advertising and deliver relevant ads.

You can control or delete cookies through your browser settings. You may also opt out of personalized advertising through Google's Ads Settings and Meta's Ad Preferences. Disabling cookies may affect certain Site features.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your Personal Information against unauthorized access, disclosure, alteration, or destruction. These measures include secure (SSL/TLS) data transmission, access controls limiting data to personnel who need it, and use of reputable third-party platforms that maintain their own security standards. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

We retain Personal Information only as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements.

9. Your Rights and Choices

Depending on your state of residence, you may have the right to:

  • Confirm whether we are processing your personal data.
  • Request a copy of your personal data.
  • Request correction or updating of inaccurate personal data.
  • Request the deletion of your personal data.
  • Opt out of the processing of personal data for targeted advertising.
  • Unsubscribe from communications: Opt out of text messages at any time by replying STOP, unsubscribe from emails via the link in any email, or request to stop phone contact by contacting us directly.

To exercise any of these rights, contact us using the information in Section 11. We will respond to verified requests within the timeframe required by applicable law.

10. Children's Privacy

Our Site and services are intended for individuals 18 years of age and older. We do not knowingly collect Personal Information from anyone under 18. If you believe a minor has provided us with Personal Information, please contact us and we will delete it.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us at:

Roof Bear 12001 Research Parkway, Suite 236, Office 208, Orlando, FL 32826 Phone: (407) 594-7302

12. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this page reflects the most recent revision. Material changes will be posted on this page, and your continued use of the Site constitutes acceptance of the updated policy.

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